Anna Grey/@byannagrey
Beauty & skincare

Beauty & skincare content creator, Sydney

I've made content for L'Occitane, YSL Beauty, Lancôme, Kiehl's and Dyson, and my skincare and hair care Reels have reached 5 million views between them.

I film routines the way people actually do them at home: real skin, real bathrooms, and the product doing the work on camera. It reads like a recommendation from a friend, which is what makes it sell.

Enquire about a campaign
Anna Grey demonstrating two pink handheld skincare devices on her face

What I can make for your brand

Skincare

Routines & results
Morning & night routines
Your product placed in a full routine, step by step, in real light.
Devices & tools
LED masks, microcurrent and cleansing tools, demonstrated clearly on camera.
Texture & first impressions
Close-up texture shots, unboxing and honest first reactions.

Hair care

Wash day to styled
Styling tools
Dryers, stylers and straighteners, from wet hair to finished look.
Wash & treatment
Shampoo, masks and oils in a shower or wash-day routine.
Supplements
Hair and skin supplements shown as part of a daily routine.

Body & personal care

Everyday essentials
Body care
Body wash, lotions and fragrance in shower and getting-ready content.
Oral care
Electric toothbrushes and whitening, as with Oral-B, Colgate and White Glo.
Makeup
Getting-ready content, everyday looks and product swaps.
Who's watching
2.8M
Hair care views
2.2M
Skincare views
83.3%
Women
15K
Shares · 30 days
7.2K
Saves · 30 days
629
Reposts · 30 days

Views on my hair care and skincare Reels to date. Audience: who watched a recent post, October 2026. Viewers, shares, saves and reposts: Instagram insights, 1 to 30 October 2026.

Brands I've worked with

L'Occitane · YSL Beauty · Lancôme · Kiehl's · Sukin · Weleda · CurrentBody · Natio · GlamGlow · Burt's Bees · Esmi Skin Minerals · Dyson · Braun · VS Sassoon · John Frieda · Oral-B · Bumble and bumble · OZ Hair & Beauty · Colgate · Vicks · White Glo · Batiste

Recent work
L'Occitane
UGC video
Hairburst
UGC video
See all work
FAQ

Beauty & skincare questions

Can we get several versions to test in ads?

Yes. From one shoot I can deliver several hooks and cut-downs, so your team has real variants to test against each other.

Can we use the content in our own ads?

Yes. UGC is delivered for your channels, and paid ad usage or whitelisting is licensed for three, six or twelve months. See the services page for how it works.

All services

Planning a campaign?

Send the product, the timing and where the content will live. I reply within two business days.

Start an enquiry